Jenny Holzer X Guggenheim Bilbao

As Lead Designer on "Like Beauty in Flames" I directed the creative vision and delivery of an app including three augmented reality experiences, overseeing every aspect from content creation to user interface design. My role involved close collaboration with engineers to realise technical solutions, as well as working directly with Jenny Holzer to define the art direction and ensure the project faithfully translated her artistic vision into immersive digital spaces. This project, created for the Guggenheim Museum Bilbao, was recognised internationally, winning Platinum (Art Event) and multiple Gold awards (Experiential & Immersive: Augmented Reality, Live Experiences, Exhibition Experience) at the 2022 MUSE Creative Awards.